Placement of Product and Service

Place

What new distribution options are there for customers to experience our product. e.g. online, in-store, mobile etc.

Placement Includes

• Supply chain management
• Geographical locations
• Distribution channels
• Display

Types of Market and Product Placement

• Consumer
• Industrial
• Government
• Global
• Virtual

Important Product Placement Questions

• From where to buy the raw material
• In which market to sell?
• How to reach the final customer?
• How to sell?
• Which distribution channels are better, faster and cheaper?
• How to maintain the inventory?

Important Display Questions

• Where to display the product?
• How to get dominating shelf space?