Business Growth Model

Phases

• Existence
• Survival
• Success
• Growth
• Resource Maturity

Existence

• gaining customers
• Capturing market
• Delivering the product and services
• Entrepreneurs directly supervise team

Survival

• Business is workable
• Sufficient customer base
• Revenue generation
• Breakeven is achieved

Success

• Size and complexity of the company grow rapidly
• Profit generation
• Brand development
• manage to face competition

Growth

• How to grow?
• How to handle finance for that growth?
• Product and service improvement

Resource Maturity

• Strengthen and control the financial gain
• Maintain the benefits of small size including flexibility
• Issues of budget, strategic planning, standard cost system, functional teams
• Compromise on entrepreneurial spirit